Imagine if your next meal came with a side of altruism. That’s the opportunity sandwich chain Jersey Mike’s is offering customers today.
In honor of their ninth annual Day of Giving, the company is donating all sales to charity. It is a nationwide event, meaning that every Jersey Mike’s location in the U.S. is participating. However, it’s only for today, so those who want to contribute had better grab a sub before they close.
“Our culture of giving at Jersey Mike’s is as much a part of our heritage as oil and vinegar,” the company’s website reads. “We believe that making a great sub sandwich and making a difference can be one in the same. Every store we open starts by partnering with a charity in the local community. Because the way we see it, a sub’s job isn’t done at simply tasting good. A sub should do good too.”
This single-day event is part of Jersey Mike’s “Month of Giving” campaign, in which customers are actively encouraged to support local charities. The campaign, which takes place every March, has raised $34 million since its initial launch in 2010.
“Last year’s nationwide Month of Giving initiative raised more than $6 million for charities making a big difference in their local communities, and this year, we hope to raise even more,” said Peter Cancro, founder and CEO of Jersey Mike’s. “From the early days, it’s just what we’ve always done—give to give, as they say. This March, I invite you to visit Jersey Mike’s to help support an important cause in your neighborhood.”
Cancro launched the sandwich shop in 1956—when he was just 17 years old. The east coast eatery quickly became popular, and now operates 1,537 shops in the U.S. Those who would like to support the company’s annual Day of Giving can find a nearby location by clicking here.